Our take
What does Idole d'Armani smell like?
Giorgio Armani released Idole d'Armani in 2009 as an eau de parfum by Bruno Jovanovic of IFF. It has since been discontinued and mostly turns up on the secondhand market. The opening is bright. Bitter orange, clementine and ginger make a tart start, and davana adds a boozy fruit edge along with a touch of pear. The heart is built on a Turkish delight style rose. Saffron gives it a dry and slightly metallic texture while jasmine stays in the background. The base is darker than you would expect from Armani. Patchouli and vetiver, softened by styrax, slide toward a leathery finish. On warm skin the base easily lasts a full day. It belongs to the family of rose patchouli scents that dominated the late 2000s. Compared with Chanel's Coco Mademoiselle, it is spicier and drier, with less citrus freshness as it wears.
When to wear it
An evening rose for autumn and winter. Two sprays on the chest are enough, since the patchouli takes over after an hour.
It belongs to the Floral, Spicy family. Idole d'Armani is one of 46 creations by Giorgio Armani in our encyclopedia.