Our take
What does Mémoire d'une Odeur smell like?
Gucci released Mémoire d'une Odeur in 2019, under the creative direction of Alessandro Michele. Alberto Morillas composed it. The house presented it as the first of a family it called mineral aromatic, and sold it as unisex. The starting point is Roman chamomile, a note rarely put up front in perfumery. It smells of evening herbal tea and hay, with bitter almond adding some bite. In the heart, Indian coral jasmine stays very soft and is almost erased by the musks. They carry the mineral accord Morillas wanted, a feeling of warm stone in the sun. The base of sandalwood, cedar and vanilla rounds things off without making it sweet. The result is intimate and a little odd, far from the florals in fashion. Next to Juliette Has a Gun's Not a Perfume, another skin scent, it has more texture and personality. On some skin it drifts toward cold herbal tea.
When to wear it
A quiet everyday scent from spring to autumn. Three or four sprays will not bother anyone at work.
It belongs to the Floral, Aromatic family. Mémoire d'une Odeur is one of 16 creations by Gucci in our encyclopedia.